Iron sharpens Iron

Everything tends to start with a vision, right? My name is Candace Zinn and several years ago I had this vision: to bring Anchorage (and the fitness community of Alaska) a top-tier strength training facility.

So, what did I do? I got certified, found a space, became a United States Strongman Event Director and “Got after it”. Some said that it was a pipe dream. Some said I’d be better off sticking to my day job. But the sheer determination to see my vision become a reality was something that set me apart from the rest. Now we’re years in, hosting Sanctioned Strongman competitions, reaching our local community and getting the citizens of Anchorage “Fit AF”.

With this endeavor I had to be clear, be confident and avoid overthinking it. The beauty of this story is that it’s going to continue to evolve and gym, company and brand can evolve with it. One of my goals is to make fitness for the individual feel right for right now. The rest will take care of itself as they develop. It always does. Just as iron sharpens iron.